Decibel Expands to Supply Medical Cannabis to 4C LABS for Distribution in the United Kingdom
Decibel Cannabis Company Inc. (Decibel) (TSXV: DB) (OTCQB: DBCCF) is pleased to announce its expansion into the UK market through a supply agreement with 4C LABS. 4C LABS is a healthcare, technology, and pharmaceutical company focused on virtual prescribing, pharmaceutical distribution, and clinical development of cannabis-based medicinal products for human health in the UK and Channel Islands. Key Highlights: – Decibel will supply 4C LABS with Qwest branded, craft-quality Medical Cannabis for distribution to UK medical cannabis patients. – Decibel will grant strain exclusivity of rare and unique cultivars to be distributed by 4C LABS. – 3-year supply agreement. – Initial shipment expected before year end. – Minimum purchase commitments achieve exclusivity over certain genetics and QWEST brand in the UK. “We are excited to partner with 4C LABS, a leading organization in the growing medical cannabis industry in the UK, that echoes Decibel’s commitment to quality and patient care. Not only will this unlock a strong partnership and a new market for Decibel’s craft cannabis products, it also sets the stage for further growth into other European markets,” said Adam Coates, Chief Revenue Officer. “Decibel’s success with Qwest flower products in Canada and in Israel’s medical market reinforces the demand for premium cannabis products and the reputation we have built to service that demand.” “4C LABS is building a patient-focused best-in-class product line for the UK & Channel Islands, the Qwest craft flower line strengthens the top end of the 4C LABS product offerings. Decibel’s innovative craft quality Qwest flower products will fill an empty segment in the UK market and bring a world-class BC Cannabis product to UK patients,” said Greg Dobbin, CEO 4C LABS. “Decibel’s success in Canada, the most competitive cannabis market in the world, is a product of hard work, innovation, and attention to detail, qualities that will resonate with UK patients.” About Decibel: Decibel is a consumer-focused cannabis company focused on delivering products that delight customers through a commitment to robust innovation and product quality. Leading brands General Admission, Qwest, and Vox are among its portfolio sold both across Canada and beginning to extend towards new countries to create a global footprint. Decibel operates a processing and manufacturing facility in Calgary, Alberta, and two cultivation facilities in Creston, British Columbia, and Battleford, Saskatchewan. About 4C LABS: 4C LABS is a patient-focused healthcare, technology, and pharmaceutical company concentrating on virtual prescribing, pharmaceutical distribution, and clinical development in cannabis based medicinal products (“CBMPs”) for human health. 4C LABS is committed to advancing scientific research, as well as enabling the regulation, distribution, and prescribing of CBPMs in the UK and Channel Islands. Its work with leading scientists, specialist physicians, and pharmacists is underpinned with disruptive technologies that are driving an approach to treatment that prioritizes patients and evidence over stigma. 4C LABS works closely with Drug Science, the Cannabis Industry Council (CIC), The Medicines and Healthcare Products Regulatory Agency (MHRA), and the Care Quality Commission (CQC) to catalyze safe, regulated change in the medical landscape. 4C LABS is fully licensed in the UK with MS WDA, Schedule 1 Narcotics, and Production licenses. Neither TSX Venture Exchange nor its Regulation Services Provider accepts responsibility for the adequacy or accuracy of this release. Forward Looking Information: This news release contains “forward-looking information” and “forward-looking statements” (collectively, “forward-looking statements”) within the meaning of the applicable Canadian securities legislation. All statements, other than statements of historical fact, are forward-looking statements and are based on expectations, estimates, and projections as of the date of this news release. Any statement that involves discussions with respect to predictions, expectations, beliefs, plans, projections, objectives, assumptions, future events, or performance are not statements of historical fact and may be forward-looking statements. In this news release, forward-looking statements relate to, among other things, the timing of the initial shipment; expectations with respect to the impact the Agreement will have on the Company’s business; expectations regarding international markets and the Company’s position therein; the Company’s ability to grow its brands into new and innovative territories as well as product formats, variations, and other business plans and expectations. Forward-looking statements are necessarily based upon a number of estimates and assumptions that, while considered reasonable, are subject to known and unknown risks, uncertainties, and other factors which may cause the actual results and future events to differ materially from those expressed or implied by such forward-looking statements. Such factors include, but are not limited to: satisfaction of all international regulatory requirements, including applicable product testing; risks relating to delays; other regulatory changes and impacts; capital requirements; construction impacts; displacement requirements; global macro-economic events, conditions, and factors; the ability to obtain and maintain licenses to retail
Decibel Cannabis Company Inc. (Decibel) has announced its expansion into the UK market through a supply agreement with 4C LABS, a healthcare, technology, and pharmaceutical company focused on virtual prescribing, pharmaceutical distribution, and clinical development of cannabis-based medicinal products for human health in the UK and Channel Islands.
Key Highlights:
- Decibel will supply 4C LABS with Qwest branded, craft-quality Medical Cannabis for distribution to UK medical cannabis patients.
- Decibel will grant strain exclusivity of rare and unique cultivars to be distributed by 4C LABS.
- The agreement is for 3 years.
- The initial shipment is expected before the end of the year.
- Minimum purchase commitments achieve exclusivity over certain genetics and QWEST brand in the UK.
Decibel’s success with Qwest flower products in Canada and in Israel’s medical market reinforces the demand for premium cannabis products and the reputation they have built to service that demand.
4C LABS is building a patient-focused best-in-class product line for the UK & Channel Islands, and the Qwest craft flower line strengthens the top end of the 4C LABS product offerings. Decibel’s innovative craft quality Qwest flower products will fill an empty segment in the UK market and bring a world-class BC Cannabis product to UK patients.
The medical cannabis market in the UK is growing, and this partnership between Decibel and 4C LABS could play a significant role in shaping the future of the industry in the region.